Connecting with your audience: Video as a brand building tool

Video marketing is a powerful tool for businesses to engage with their audience and elevate their marketing campaigns to new heights. As a business owner, incorporating video content into your marketing strategy can yield substantial benefits, from increased brand awareness to higher conversion rates. Here are the different types of video content that can help […]

A guide to eliminating clutter on your PC

Managing clutter on your desktop and hard drive is essential for maintaining peak computer performance. In this article, we will explore five common types of PC clutter that can slow down your computer and make it challenging to locate files. We’ll also provide you with practical tips to effectively eliminate this digital junk, streamlining your […]

The productivity benefits of recording business calls

As more and more employees work remotely, phone calls have replaced face-to-face OR in-person meetings as the primary mode of communication in businesses. In this context, call recording emerges as a game-changing solution that not only captures conversations but also enables businesses to monitor, analyze, and improve their communication strategies. Let’s delve into the world […]

How to take full advantage of Microsoft Whiteboard

Maximizing productivity is a top priority for any business owner, which is why leveraging the right tools to streamline collaboration and communication is crucial. Microsoft Whiteboard is one such powerful tool that enables teams to brainstorm, plan, and ideate in a dynamic virtual space. In this article, we will explore essential tips to help business […]

Cloud service models: Which one is right for your business?

If you’re in the market for cloud services, you’ve probably already realized that there is no one-size-fits-all cloud solution for businesses. Every organization has unique needs and requirements. To identify the best cloud service model for your business, it’s important to understand the different types of cloud-based services and what features are crucial to your […]

Tips on how to protect your business from data loss

Data loss can lead to financial loss, reputational damage, and legal complications. Therefore, it’s crucial for companies to implement effective strategies to prevent data loss and ensure the safety and integrity of their valuable information. Here are some tips and best practices that businesses can follow to minimize the risk of data loss. Back up […]

Revolutionizing web browsing with AI-powered Microsoft Edge and Bing

Search engines and web browsers play a crucial role in helping users navigate the vast expanse of information available on the internet. With the advent of artificial intelligence (AI), these platforms have become more intuitive, intelligent, and personalized, revolutionizing the way we discover and consume information. Microsoft is at the forefront of this transformation, reinventing […]

8 Unconventional Strategies For Captivating Your Customers And Crushing Your Competition

What would it be worth if prospects and customers truly saw your company as unique? In her book, “Different: Escaping the Competitive Herd,” Harvard Business School marketing professor Youngme Moon argues that “the ability to compete is dependent upon the ability to differentiate from competitors.” However, she goes on to say that “the number of […]

Robin’s Top 10 Rules For Salespeople

You Have To Be SOLD Before You Can SELL. If you’re not excited and deeply passionate about what you sell, figure out how to get excited — or find another job. Talk to someone who is passionate about a hobby, and they’ll “sell” you on why it’s so exciting. They don’t need a script or […]

Stop Calling It A Labor Shortage It Is A Turnover Crisis

The Statistics Are Alarming A record-setting 10.1 million jobs opened in the U.S. 11.5 million workers quit just in the second quarter of 2021. 41% of the global workforce would consider leaving their current employer within the next year. 54% of Gen Z are considering quitting. The “Great Resignation” is a mass, voluntary exodus from […]