Finding the right channel to promote one’s business is a growing challenge in the digital age, with social media acting as an indispensable business tool. The question is, what else can you do aside from updating your status? Here are five ways to help you enhance your social media marketing.

One of the biggest money-saving IT trends of the past two decades is the cloud, but due to popular demand, virtualization technology has also become an important business improvement trend in recent years. Here are a few ways virtualization is used to improve efficiency and productivity in the office.

Businesses that focus heavily on sales and customer service need a reliable, efficient, and effective telecommunications system. If their services break down even for just a day, the losses will be significant, which is why a well-crafted disaster recovery plan should include protecting the company’s Voice over Internet Protocol (VoIP) telephony system.

OneNote is a useful but underutilized app that comes with Microsoft Office. It enables you to create and share digital notebooks that contain text, audio, video, and other multimedia, taking your note-taking to another level. Discover the ins and outs of this wonderful app by reading on.

While you might think that getting free software with your new Windows 10-powered device sounds like a good idea, it’s not. Beyond taking up storage space and diverting processing power, pre-installed software such as trial versions of video games, antivirus programs, and web browser toolbars — collectively called “bloatware” — can make your device vulnerable […]

Virtualization and cloud computing can be confusing, especially to business owners who are not familiar with them. But when you understand their differences, you’ll be able to best take advantage of these technologies. Virtualization Imagine a company with five servers, each assigned a single task such as storage, email, etc.

Building rapport with customers has never been easier with customer relationship management (CRM) software. You can keep track of contact information, buying preferences, and sales patterns. It’s a must-have for all sales and marketing teams. If you want to know how to make the most out of your CRM, follow these tips.

Desktop virtualization allows you to deliver computing resources to workstations in your network. Those resources are packed into virtual machines (VMs), which can be deployed as easily as any file. However, there are risks associated with trying to manage an overwhelming number of VMs. The problem with VM sprawl VM sprawl is a phenomenon that […]

VoIP (Voice over Internet Protocol) makes business communications simple and inexpensive. However, scammers are still finding ways to exploit VoIP, such as through “vishing scams, a new type of phishing wherein fraudsters make phone calls, pose as a business or financial partner, and request private details.

Making passwords can be tedious. From complexity requirements to minimum lengths, creating a password for each new account brings its own set of headaches. If this problem is reaching a boiling point, Single Sign-On (SSO) solutions can help. These techniques are secure, easy-to-manage, and do away with the need to manage a long list of […]